All students hit a blank some time; why not remind them to turn to It’s Nice That for inspiration? This campaign is based on the everyday student’s hunger for inspiration and the creative desperation we all sometimes face. All students hit a blank some time; why not remind them to turn to It’s Nice That for inspiration? This campaign is based on the everyday student’s hunger for inspiration and the creative desperation we all sometimes face.
As a student, inspiration was everything. As much as we learn through our own visual discovery of the world, we get the benefit of being surrounded by incredible talent and minds that solve problems in ways that make us think. This promotional video was submitted for the D&AD Student Awards during my studies at the University of Pretoria, with a brief to call students to It's Nice That's platform.
Thank you Thomas Goulder and Adam Louw for coming over to visit me in your white t-shirts ;P
